04 Oct ALFIERI & ST.JOHN LAUNCHES THE FIRST EXCLUSIVE FRAGRANCE OF THE MAISON
The first line of the Gens Aurea Group is embellished with 2 new products.
There is a scent of novelty in the air for Alfieri & St.John. The house of precious has in fact launched the first and exclusive fragrance for person and environment. To support the communication, Opinion Leader has created a series of photographic shots with the splendid testimonial Gabriela Iliescu: very intimate and elegant images with the Alfieri & St.John perfume as the absolute protagonist.
The shots were conveyed through the social channels of the Gens Aurea Group, on the Luxury Zone and Alfieri & St.John websites and on the point of sale materials of all the Luxury Zone boutiques.