08 Oct THE GREEN REVOLUTION OF BI-QEM!
Posted at 15:56h in BELOW THE LINE, BRANDING, DIGITAL, VIDEO, WEB
The chemical company launches 2 revolutionary products with the strategic and creative support of Opinion Leader.
In a crucial historical period for the salvation of our planet, Bi-QEM, a leading company in the field of research, production and processing of chemical products, has developed 2 innovative materials made with 100% sustainable cellulose.
To support the launch of the 2 products, Opinion Leader has developed a complete communication plan, in line with the Hybrid soul of the agency: the creative team has studied its naming (in line with the company rebranding), logos, dedicated website and all the supporting materials such as packaging, news letters…