18 Sep NEW CREATIVITY CHERVO SS 2018
Its time for a MADiterranean journey
It narrates of a transversal brand that knows how to go beyond the playing field and becomes more and more glamor and lifestyle, the new Chervò creativity studied by Opinion Leader for the coming season. Set of the new press campaign and the catalog, the beautiful white city of Ostuni: small jewel with a Mediterranean flavor, perfectly in line with the inspirations of the next Chervò collection.
It is here, between the narrow alleys in white lime and the picturesque squares, that the creative team has decided to tell the unconventional Italianness of the brand. To interpret the authentic and original style of Chervò are, once again, a strong and determined man and woman who reflect in their gestures the creativity and folly that has always been part of the brand’s DNA.
To feel like as if you’re on set: watch the backstage video.