AT THE CINEMA WITH 3

An exclusive initiative designed for Rechargeable and Subscription customers.

With Opinion Leader, 3 communicates the “Grande Cinema” promotion through billboards and dedicated advertising pages.

For customers with a Voice or Internet plan, the telephone company offers two cards, the Gold and the Blue, to go to the cinema every week, without paying the entrance ticket. Lovers of the big screen will only have to make themselves comfortable, 3 will take care of starting the show.

CREDITS:

Art director: Ronny Pilla e Andrea Tenderini.

Copywriter: Silvia Barlascini.

Direttore creativo: Salvatore De Martino.

Modella: Alessia Reato.

Fotografo: Giovanni Squatriti.

Location: Chateau Monfort.

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